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How are we making sure we’re responsible with our impact on the environment?

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Printing responsibly in the UK since 1994

Being transparent with you about our impact on the environment is important to us. Being as environmentally friendly as possible is something we’re always striving to achieve, through our printing, manufacturing and packaging.

Since 1994, we’ve been printing our fabric and manufacturing our products in the United Kingdom. Our 100% cotton is purchased from Pakistani cotton mills. These mills are externally inspected and accredited, they’re long established and famous for both their processes and quality.

Natural fabric, it’s not contributing to “throw away” culture. This is because the 100% cotton is high quality, it has a longevity and quality that lower quality fabrics don’t have. On today’s market, there’s lots of poly cotton mixes which contain oil based plastic which is inferior. This is because it sheds fibres upon washing – that goes into our water systems which is of course, damaging. It also won’t last as long in terms of its quality and since it contains oil and mixes of polyester fibres, it’s not super friendly to the environment.

We do think you should be aware of where your products are created, so be sure to read how cotton is grown and produced. Pakistan is one of the leading cotton-growing countries.

Manufactured in the United Kingdom

All our products are manufactured in the United Kingdom, created by highly skilled, full time UK machinists. They have the benefits of good wages, pensions and holiday pay. This is and always will be, very important to us to make sure our supply chain is ethical.

When shopping online or in store, it’s easy to be removed from the manufacturing process, but when we see environmental scandals, then it brings home to everyone that there is a massive need to not be aware and responsible. It’s important to ask questions, to be curious and to check out the processes companies have in place which is why we’re always aiming to be transparent!

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Recycle Us

The next thing to look at is our packaging. It’s actually where you can help us. If you place an order with us, we need you to recycle our packaging! We’re always trying to improve and, of course, we’re not completely perfect. But we’re trying our absolute best with it and we are making conscious choices to make improvements.

For our fabric, we package it in paper bags and our postage bags are all recyclable, so please remember to put them in the recycling bin, or repurpose them if you’re sending returns to us or another company!

If you’ve got any questions, please feel free to get in touch. We’re a work in progress, but please feel free to send us your thoughts if you have an idea on how we can get better. We’re striving to make good changes where we can.

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For the keen baker or chef, a beautiful oven glove is such a perfect Christmas gift 🫶🏻🎄 This is our beautiful William Morris Daisy design ✨
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Black Friday Giveaway! ✨ We thought we’d do a fun little giveaway of a bundle of half metres of our licensed William Morris fabrics to celebrate there being 20% off our entire website for Black Friday! 🤎 Whether you want to win them to create some beautiful crafts or to give to your favourite quilter and crafter this Christmas, we hope you enter! 🎄

To enter, just:
- make sure you’re following us
- like this post
- tag everyone you think would love this prize (every comment is an entry)
- for an extra entry, share on your stories

Winner will be chosen at random on Wednesday 4th December so be quick to enter! 🫶🏻

What’s included; a half metre of Blue Strawberry Thief, Pimpernel Green, Willow Bough blue, Sweet Briar, Brother Rabbit blue and Daisy, all cotton fabric 🪡🧵
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#williammorris #giveaway #giveaways #giveawayuk #giveawaytime #competition #cottonfabric #craftingfabric #quiltingfabric #preraphaelite
We made these little Christmas trees using our Morris fabrics a few years ago and this year altered them from a garland to ornaments for our tree 🎄 Aren’t they so cute, they add so much colour ✨
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #christmascrafts #crafts #christmastree #floral #labrador #lablife #blacklab
How to fold our favourite napkin fold of the year- a Christmas tree! 🎄 Super easy but super effective, we love putting it on the plates to lay the table with some little chocolate coins slotted in as if they’re baubles! 🎄✨ Will you try this napkin fold? ✨
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#williammorris #williammorrisfabric #williammorrisdesign #shopsmall #shopsmallbusiness #napkins #napkinfolding #napkinfolds #christmastable #christmastable
Can’t stop posting this Christmas table set up 🎄 Christmas table florals have our heart! 🫶🏻
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#flowerarranging #yorkshirebusiness #williammorris #williammorrisdesign #mallow #flowersmakethehome #florals #christmasflorals #christmastable
Free gift wrap? Oh go on then! 🎁 From now until Christmas, if you message us immediately after ordering with your order number and your gift wrap message (optional!) we will wrap your order for free ✨ We just want to make Christmas as easy as possible for everyone so if you find wrapping a faff, want us to write the tag to keep secret Santa a suprise or you’d like to send the gift straight to your loved one, we’re here to help 🎄 From our website straight under the tree, spend more time enjoying Christmas and less trying to find the sellotape 👏🏼
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #smallbusiness #familybusiness #christmasgifting #christmasgiftideas
Did you know all our fabrics are printed in the UK and all our products manufactured in the UK too? 🇬🇧 We hope you enjoy shopping small this Christmas 🎄✨
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#williammorris #williammorrisfabric #williammorrisdesign #christmastablescape #christmastablesetting #christmastable #floraldesign #shopsmall #independantbusiness
We think you’d be very popular if you made one of these beautiful Morris advent calendars for your loved ones! 🫶🏻 So easy to make, let us know if you would like a tutorial on how to make your own using our Morris fabric🎄 
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#williammorris #williammorrisfabric #williammorrisdesign #fabric #adventcalendar #adventcalendars #craftersgonnacraft #crafting #smallbusiness #ukbusiness #supportsmallbusinesses #shopsmall
Isn’t this time of year so beautiful, we love our candle table floral arrangement, perfect for dressing up for dinner or down for hot chocolates! ☕️🍫
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#williammorris #floraltable #floraltablescape #florals #myfloraldays
We love the idea of setting the table with a little stocking gift hanging from everyone’s chair ✨ 
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#williammorrisdesign #williammorrisfabric #williammorris #williammorrisprint #florals #christmasflorals #christmastable #shopsmall #shopsmallbusiness #christmascrafts #stockings
We absolutely love setting the table this time of year, aren’t Christmas tablescapes so magical ✨ This central floral arrangement is the star of the show this week 🫶🏻🕯️ Anyone want a tutorial on how to fold these Christmas tree napkins? 🎄
On the table; William Morris Mallow Wine pvc fabric and matching napkins ✨
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #christmasflorals #candlelight #floralarrangement #floralarrangements #christmastablesetting #christmastablescape
Beautiful Strawberry Thief ovengloves are back in stock! 🍓 A perfect Christmas gift, remember you can always gift wrap your items at checkout to make Christmas a little easier, then either send it to yourself or we’ll write the tag with your message and send it straight to your loved one 🥰 
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#christmasgift #christmasgifts #shopsmall #shopsmallbusiness #independant #williammorris #williammorrisfabric #williammorrisdesign #strawberrythief #ovengloves
Christmas tablescapes are a go! ✨ Our Brother Rabbit blue pvc fabric and napkins are on the table and look so beautiful paired with our dressed up garland! 🎄 If you’re planning your Christmas table, remember there’s 20% off everything right now with code: floralfriday at checkout 🌿
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #florals #floraldesign #morris #preraphaelite #christmastable #christmastablescape
Every Morris lovers best friend needs one of our new beautiful dog bandanas! 🐾 Hand made in Yorkshire, aren’t they adorable! 🐕‍🦺
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#williammorris #williammorrisfabric #williammorrisfabrics #fabric #fabrics #dogbandana #dogbandanasuk #dogbandanas #labrador #christmasgiftideas #giftsfordogs #giftsfordoglovers
Beautiful Willow Bough, one of our all time fave Morris designs 🌿 The matching set is a beautiful Christmas gift to brighten up their home all year! 🫧 20% off now for Black Friday too if you use code; floralfriday 🌷
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#williammorrisdesign #williammorrisfabric #williammorris #williammorrisfabrics #morris #willowbough #floralprinteverything #floralprint
Yippee it’s here! ✨ Use code: FLORALFRIDAY at checkout on our website only for 20% off everything - including sale items! 🫧
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #morris #blackfriday #florals #floralsyourway #myfloraldays #christmasflorals
Get ready for flower arranging class with us 🌷 Our beautiful Willow Bough William Morris pvc apron is perfect to protect your outfit from splashes when cooking, crafting or cutting your stems! 🌿🫶🏻
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #fabrics #pvc #pvcfabric #apron #willowbough #floralapron #flowerarranging #flowerarrangingclass #labradorable #labrador
We couldn’t resist another pic of our bonfire night set up! 🫶🏻 our PVC fabric is such a popular option for the table as it’s wipe clean, so any spills can just be quickly fixed 🫧 We wouldn’t reccomend lighting sparklers in the house or over your tablecloth though! 🙃
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisprint #morrisdesign #bonfirenight #tablescape #floraltable #myfloraldays
🎆 Take 15% off our whole website for 48 hours only using code: BONFIRE at checkout 🔥 (we’ve also launched gift sets including half metre gift sets for the quilters and crafters in your life, you get a half metre free when you purchase the set and they come gift wrapped… this is is soft launching Christmas Incase everyone says we’re too early.. but also our Christmas trees are already up so we’re ready to talk about it when you are? Let us know?) 🎄
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #discountcode #bonfirenight #christmasflorals
Had to video us cutting beautiful William Morris Willow Bough today, this heavyweight fabric is off to be made into curtains, it’ll look so stunning! 🫶🏻 If you’d like a free sample just let us know ☺️
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #preraphaelite #floraldesign #fabrics #curtainfabric #ukbusiness
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